Staging Can Help Increase the Market Sale Price by Up to 20%

(Source: Architectural Digest, August 2023)

When it comes to selling a property, first impressions are everything. In a competitive housing market, how a home looks, feels, and photographs can make all the difference - not just to how quickly it sells, but to how much it sells for.

According to Architectural Digest (August 2023), professional staging can increase a property’s market value by up to 20%. That’s a significant return on investment - and one that many sellers simply can’t afford to overlook.

Why staging works

Staging isn’t about decorating; it’s about strategy. It helps potential buyers imagine themselves living in the space - highlighting the home’s best features, improving flow, and creating a sense of warmth and lifestyle that resonates emotionally.

As an interior designer working across Bristol, Bath, and Somerset, I often see homes that struggle to connect with buyers because they feel too personal, too empty, or simply unfinished. Thoughtful staging bridges that gap - transforming a property from a listing into a home that sells.

The psychology of a staged home

Buyers often make decisions within seconds of stepping through the door (or scrolling through photos online). A beautifully presented property instantly communicates care, quality, and value - and those impressions translate directly into stronger offers.

Even subtle adjustments - decluttering, better furniture layout, soft lighting, and layered textures - can dramatically elevate a home’s appeal. When staging is done well, it doesn’t just make a space look better; it makes it feel right.

An investment that pays off

For a relatively modest outlay, staging can yield a substantial financial return. Many of my clients in Bristol, Bath, and Clevedon see higher offers and faster sales, often well above their initial asking price.

At Khaya Studio, I offer interior styling and staging services for both private homeowners and estate agents, tailoring each project to suit the property’s character, target market, and price point. My goal is simple: to help you showcase your home at its very best - and maximise its value.

If you’re preparing to sell your home or have a property that needs an extra touch of polish, I’d love to help.I offer flexible staging packages across Somerset, Bristol, Bath, and Clevedon, from quick refreshes to full-day styling sessions.

✨ Because a beautifully presented home doesn’t just look better - it sells better.